The Private Jet Pyjama Party, also known as PJPP, sells NFTs via a web platform. The NFTs are Owl-based characters that depict rockstars, rappers, athletes and crypto visionaries relaxing in their large-cabin jets. Nocturnal birds are seen enjoying the buckets of PJCFC with brand extensions of KFC and Jack Daniels while listening to iPods. PJPP NFTs with unique artworks achieved record-breaking sales, which were being sold for USD 100,000+, and exhibited in world-class museums.
PJPP Owl-based NFTs are hand-drawn by a notable artist “Benny Robinson”. He has worked for Apple, and Disney and even collaborated with Snoop Dogg, The Rolling Stones, LVMH, Metallica, and Palace in the music and fashion industry.
The client’s requirement stated the development of the PJPP website and the smart contract that we proposed ERC-721 instead of ERC-1155 for the reduced transfer fee. The client also required us to create programmatic images and provided us with the layers to develop an algorithm to generate NFTs.
The requirement includes the creation of 10,000 NFTs that we had to develop within the limited time frame of 2-3 weeks. We expected to do image generation, launching of NFTs, releasing of NFTs and revealing the NFTs on their platform.
In the first collection, BloxBytes launched a Male Owl series of 10,000 NFTs with a chance for their club members to mint NFTs before the public sale and three sales were made as a part of their project. After the successful launch of the Male Owl NFT Series, the second series of the Female Owl collection was launched but limited to only 3,333 pieces.
The Female Owls were sold in record numbers and gained huge success and more marketing events were held. Five months after the female Owls were minted, a free sale of Baby Owls came in September 2022. Five months later, each owl couple was able to give members a free Baby Owl by airdropping it to male and female NFT holders.
Special Privileges for Club Members
- Private jet flights with preferred rates
- Crypto payments for flights with their partners
- A partnership with Cipriani which offers access to Casa Cipriani
- NFTs being exhibited in world-class museums
- Access to the PJPP Porsche Racing Tour sponsorship event
- PJPP Golf World Tour sponsorship event
- Access to the Bored Ape Yacht Club metaverse land
- Exclusive merch from Sease was given to the PJPP club members
- Collaboration with 10+ fashion brands
- Free IRL collectibles such as PJPP pyjamas and PJPP logo-branded baseball caps
- Bulk minting
- Delayed release
- Image generation
- Royalty Module
- Image compression
Results - This is where BloxBytes comes in
The PJPP NFTs have displayed at world-class museums that have achieved record-breaking sales, including unique artworks that sold for over $100,000. PJPP is one of the most successful European NFT projects, which was supported by Bloxbytes. In future they will launch their private jets, and users or NFT holders can join their events as the members of their VIP Club.
In the stats of the First male owl, the total market cap was $1,150,000, and the total amount of ETH was 310. The stats of the Second sale of female owl market cap was $2,756,000, and the total ETH value was 870.24. The third sale of baby owl market cap was $364400, and the total ETH value was 221.14.